The Garnier
comeBBack

I gave Garnier audiences their skin comeBBack after lockdown.

Coming out of the pandemic crisis of 2020, women and men saw vast improvements in their skin from the break of wearing heavy makeup daily. People also were gaining healthier balance in their lives.
Capitalising and improving on that good behaviour and not going back to old ways was our mission. We encouraged men and women to drop the cakeface and show their comBBack skin as they come out of lock-downs around the world and get back to integrating and socialising together.

The campaign was a huge success, TV and digital campaign that was Garnier’s most successful product re-launch in history.